An informal round of communications professionals interested in sustainability and behaviour change. Join the mailing list.
Monday, 20 February, 12:30-14:00
The Hub, Rue du Prince Royal 37, 1050 Brussels
Theme: How to build your web strategy around the 5 W (Who? What? Where? When? Why?)
Everybody having to deal with communication knows these five little words and how powerful they can be with storytelling. But how can we use them when thinking about the web? Jérôme Coupé, Web Wizard for the International Polar Foundation, will lead a conversation around the article Context First: Web Strategy in Four Handy Ws.
An excellent chance to meet new people and old acquaintances from across the nonprofit, public and the private sector.
Update – 21 Feb: Jérôme’s slides and reading recommendations are below.
- Don Norman: The Design of Everyday Things
- Sun Tzu: The Art of War
- Jakob Nielsen: Alertbox – Current Issues in Web Usability